Aimee Geroux

Aimee Geroux is a penny pinching money blogger who knows that there’s a world of difference between being frugal and being cheap. Aimee started her website in 2011, and has since helped Canadian families collectively save hundreds of thousands of dollars with her signature hints, tips, shopping tricks, and product recommendations. The Extreme Couponing Mom can be seen educating viewers on how to navigate life on a budget regularly on CTV’s THE MARILYN DENIS SHOW.


As a mom to three growing girls, Aimee understands that life can be expensive sometimes so it’s important to save money wherever you can. In addition to her frugal tips, Aimee posts family and budget friendly recipes that even her picky eater loves, craft and DIY ideas that don’t take hours to do or hundreds of dollars in supplies, and travel reviews and ideas for family vacations that won’t break the bank.

Aimee also started her own children’s clothing and accessories business, Little Rebelz, when she couldn’t find the accessories she wanted for her girls to wear.

Aimee can't remember the last time she paid full price for everything on a shopping trip, and considers it a personal badge of honour when the “money saved” line on the bill is greater than the final total.